How to Sell

Well first off, it's not like the guy in the picture but isn't it funny how sales is perceived? i.e. Exactly like the guy in the picture? I'd like to share my perception of a good sales call but not a made up idealistic story and not something self congratulatory (for once). Instead, I’d like [...]

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What HMV Should Have Learned From the Tufty Club

James Caan wrote in his autobiography  “Observe the masses and do the opposite.” This is a pretty powerful message when you consider that, unless you have a patented, unique product or service offering – and let’s be honest here, most don’t – there’s a multitude of businesses out there competing for market share. The recent [...]